Submitted by admin on January 23, 2012
Saturday, January 21st, 2012 17:35:00
BEIJING: China's revenue from online advertising was higher than the equivalent in newsprint for the first time in 2011, a study by the market research firm iResearch said, quoted in the Global Times Saturday.
Web advertising in the world's second largest economy generated 51.19 billion yuan (RM25.12 billion), while newsprint advertising brought in 45.36 billion yuan, iResearch said, a trend it predicted would continue in 2012.
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